KAREN TIPPETT

Karen has over 28 years’ experience in PR agency side and in-house. She is the former Head Of PR at Virgin Holidays, and has worked with brands including multiple tourist boards, Ultrasun, SkinSense, Intercontinental Hotels, Saga Holidays and Olympic Holidays.

She has a decade of specific social and digital comms experience, helping clients’ effectively “bridge” between on and offline platforms in measurable campaigns.

She created the blogathon format, has grown client social platforms both follower and engagement ratios, and provided social crisis counsel. She has delivered targeted influencer content, negotiated brand social partnerships and, crucially, used social platforms to maximise the impact of exposure from press secured from concurrent “traditional” client comms programmes.

She established TippettPR in 2010. Clients: Elite Island Resorts Caribbean, Imagine Cruising, SkinSense By Abi Cleeve and Ultrasun.
A 4 time CIPR “Outstanding Independent Practitioner” winner and PR Week Powerbook inclusion 2015 – 2019.

WORK WITH KAREN

kAREN’S RESULTS ARE WORLD CLASS

“Karen has been working with us since she launched her company. She has put us on the consumer UK media map, continually creates concepts to keep us there and cemented our brand position in the market. Karen’s results are world-class; the proof of which can be found in the exemplary coverage we have received to date, both in traditional media and in her work with influencer and social media campaigns.

Karen works tirelessly to achieve the best results in an often saturated editorial marketplace, and we simply could not find a more skilled dedicated and professional person. I cannot put a value on Karen’s importance to our company – she is simply priceless. My team love her involvement, passion, honesty and friendship.”

Paula Whitehead European MD, Elite Island Resorts

TESTIMONIALS

“Working with Karen is an absolute pleasure because she understands both sides of the creative-client partnership. She pays close attention to detail, is impeccably organised and the time she has spent learning how social media and blogging “work” has obviously paid off. She designs innovative projects and has the skills to make them happen. I’d definitely recommend working with her – and hope to myself again in the future. “

Abigail King Inside The Travel Lab

“In a media world where some PRs are just waking up to the importance of working with bloggers, Karen has been doing it successfully for years. She works hard to create imaginative collaborations and uses her first hand and finely tuned knowledge of bloggers to carry her ideas through. Her trusting approach is refreshing and she’s incredibly efficient, understanding and forward thinking. I have many PRs contact me every day but I know working with Karen will always be fun, well organised and beneficial for both of us. “

Vicky Philpott

“I’ve been blogging for nearly six years now and have worked with numerous PRs in that time, out of all of them I can honestly say that Karen has been my favourite to work with. She understands that the needs of a blogger are so very different to a traditional journalist, and she always makes every effort to make the collaboration worthwhile for both the blogger and the brand, which is incredibly refreshing from a blogger’s perspective. Each time I’ve worked with Karen I’ve enjoyed the entire process and experience, and my audience always love the resulting blog and social posts!”

Catherine Lux The Lux Life Blog

“Karen has been working with us since she launched her company. She has put us on the consumer UK media map, continually creates concepts to keep us there and cemented our brand position in the market. Karen’s results are world-class; the proof of which can be found in the exemplary coverage we have received to date, both in traditional media and in her work with influencer and social media campaigns.

Karen works tirelessly to achieve the best results in an often saturated editorial marketplace, and we simply could not find a more skilled dedicated and professional person. I cannot put a value on Karen’s importance to our company – she is simply priceless. My team love her involvement, passion, honesty and friendship. “

Paula Whitehead European MD, Elite Island Resorts

Clients

  • Elite Island Resorts: Elite Island Resorts is a collection of beachfront resorts in the Caribbean. Resorts include: St. James’s Club & Villas, The Verandah Resort & Spa and Galley Bay Resort & Spa in Antigua; Morgan Bay Beach Resort in St. Lucia; Long Bay Beach Club in Tortola BVI; Palm Island Resort in St. Vincent and the Grenadines and The Club Barbados Resort. – www.eliteislandresorts.co.uk
  • www.ultrasun.com
  • skinsense.co.uk
  • imaginecruising.co.uk

What are you waiting for?

CONTACT KAREN

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